Display Shelving For Shops - Action Europe Case Study(Since 2010)

Good display shelving is the key to before better in the market. Let’s have a look at Action NL case study to understand the concept better.

Action is an international discount store chain with a Dutch background and various owners. The store chain offers low-budget food and non-food items with long shelf lives. It was first founded in 1993 in Enkhuizen by Gerard Deen, Rob Wagemaker, and Boris Deen. Since the year of foundation, action is being expanded into various parts of the world.

In 2005 first action international branch was founded in Belgium. Currently, it has 1800 stores with 38000 employees working in nine countries, including Italy, Netherlands, Belgium, Germany, Austria, France, Czech Republic, Poland, and Luxembourg.

Learn more about Action on wikipedia

Challenges in Action Shop Case And The Solution:

  1. Copyright legal risk: it is a challenge because our products are quite similar to the original Tegometall. According to us, putting a logo on each item can distinguish it from the actual product while helping escape any legal problems.
  2. Strict delivery schedule: a customer once placed an order for 100 containers. They demanded the goods be delivered within three months. After comprehensive research and analysis, we decided to scale up the automatic production to better meet the deadlines. We initiated by investing 1.5 million US dollars and established five automated production lines of shelf panel, back panel, base leg, upright, and brackets. Thanks to the efficient technology, it can only produce 4000 shelf panels, 4000 back panels, 2000 base legs, 1500 uprights, and 25000 brackets in a single day. Last but not least the production efficiency of the foot has become four times better than before. It hardly takes five minutes to create a foot sample from scratch.
  3. Accurate loading plan: we put shop shelving parts hanging cages and wire shopping baskets together with containers. Our engineers, through accurate calculation, arrange shipments making sure every inch of the container is being invested. In 2020 and 2021, when sea freight was high, our logistics department saved customers $200000 in sea freight each year. They also make sure none of the products are hurt during the process.
  4. Standard quality: every time we are done with production, we carry out an FAQ, paint impact test, crosscut adhesive test, and shelf installation test to ensure the quality consistency of each batch.

The project “Action” has lasted for 11 years dating back to 2011. Today it falls under the list of our regular customers who have enjoyed satisfying quality and results every time. Action has benefited from our cooperation and has grown into one of the most dynamic store chains in Western Europe.

Production And Packing Pictures of Display Shelving for Shops

Tegometall Shop Display Shelving Shelf Panel
Tegometall Shop Display Shelving Shelf Panel
Tegometall Shop Display Shelving Back Panel
Tegometall Shop Display Shelving Back Panel
Tegometall Shop Display Shelving Baseleg
Tegometall Shop Display Shelving Baseleg
Tegometall Shop Display Shelving Bracket
Tegometall Shop Display Shelving Bracket
FQA Installation Test
FQA Installation Test
Action Display Shelving for Shops in RedSheep Warehouse
Action Display Shelving for Shops in RedSheep Warehouse
Tegometall Shop Display Shelving for Shops Container Loading
Tegometall Shop Display Shelving for Shops Container Loading

In the year 2022, considering the high sea transport, RedSheep has recently developed a new packaging and loading solution for standard Tegometall shelving, to save a lot of money for our customers.

Store Layout Pictures And Display Shelving for Shops in Action

Gondola End in Action Shop
Gondola End in Action Shop

Gondola Display Shelving for Shops And Accessories in The Picture

Tegometall Gondola Display Shelving for Shops

Gondal shelving is the backbone of any retail store. It can hold multiple products at a time, helping you offer top products at minimum space. Constructed from Q235, the system offers both single sides and a double-sided display with side panels. The shape and size of the shelves depend on your needs and the space available in your store.

Display Shelving Hanging Wire Basket

Hanging wire baskets are constructed from a robust material. Thanks to special production techniques, these baskets have the power to resist corrosion and rust under unfavorable environmental conditions. These baskets can store a wide range of products. You can use it independently or integrate it with a shelving system for better results.

Display Shelving Hanging Wire Basket

Hanging baskets are mostly used to store medium to small size products. A hanging basket separator is your ideal option if you want to store various products while keeping them sorted. It includes three installation clips, two at the back and one in the front. You can install, remove and relocate a separator without professional help anytime you want.

Wire Riser for Tegometall Shop Display Shelving

Wire riser has multiple purposes. It can be used both as a divider or a side panel for an existing shelving system. It increases the visibility of products, a necessary step to convince shoppers to shop more. It helps keep your products secure while your customers browse through their favorite options. The wire riser is both corrosion and rust-resistant.

Flat Acrylic Riser for Shop Display Shelving

An acrylic riser has a similar function as a wire riser with a difference in material and construction. You can use them as side panels for existing shelving systems. An acrylic riser prevents items from falling off when your customers browse through them. The dimensions of an acrylic riser are customizable.

Action Shop Wall Shelving Layout

Shop Wall Display Shelving And Accessories in The Picture

Shop Wall Display Shelving

Being a store owner, your ultimate goal is to make more money. A shop wall shelving is an ideal partner that can help you reach your goal fast. It helps you own a sorted display system to increase the visibility and attraction of the product, eventually convincing shoppers to shop more.

Action Wire Dump Bins Layout
Action Wire Dump Bins Layout
Action Hooks And Hanging Baskets Layout
Action Hooks And Hanging Baskets Layout

Wire Dump Bins And Gondola Shelving Accessories in The Picture

4 Column Wire Dump Bin

Wire dump bins are economical storage and transportation solution specially designed for retail stores to make the most out of their store space. Where no shelving system fits in, a wire dump bin on wheels will fit in. using a dump bin will eliminate the need for a separate storage system to transport and display the product. It is robust enough to keep products secure on movement and attractive enough to offer efficient product display. 

Euro Hooks for Display Shelving for Shops

Euro hooks offer a high return on investment due to their versatile performance and durable construction. There are various sizes and designs of euro hooks to fulfill multiple needs. If you’re a store that offers lots of complicated, packaged, or small-size products, you can always find a suitable euro hook for your store. 

Navigation Grid for Display Shelving for Shops

To put a sign on a navigation grid system if you want your customers to identify your products from distance. A navigation grid is customizable and can be designed according to your specific needs. GRID display systems are perfect for shop fitting, showroom, gallery, exhibition, pop-up shop, and museum.

Wire Divider for Front Wire Riser

Wire divider is simple to understand and an efficient shop-fitting accessory that increases the visibility of products by keeping them sorted. These dividers are constructed from high-quality material hence they are corrosion, rust, and chemical resistant. Instead of buying a dedicated shelving system for complicated or delicate products, get a wire divider and utilize your current shelving system in the best possible manner. 

Action Shop Handle Shopping Basket
Action Shop Handle Shopping Basket

Action Shopping Basket With Handles

Not all customers are there to purchase big or heavy items every time. There might be times when people are there to visit, and your store attracts them enough to make a purchase. In such a case, a basket with a handle can offer a small and easy-to-carry option to customers on the go.

Action Rolling Shopping Basket
Action Rolling Shopping Basket

Action Shopping Basket With Wheels

For customers who are there to purchase a few small to medium weight products investing in a recyclable basket with wheels is a good choice. Durable wheels offer a convenient and memorable shopping experience to customers.

Conclusion

Good display shelving for shops can make or break your impression on your shopper therefore it is a necessary step when stepping up your business.

 If there’s any queries left, please feel free to let us know.

We can help you with high quality display shelving system that you’re looking for. Reach out to us through our website and enjoy an exciting range of shop fitting products at affordable rates.

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